Statistics show that most on-line bingo players are retired women, and yet, a lot of sites are designed to appeal to the general public. Little do people know that a lot of different bingo sites are owned by the same mother company. A change of game theme or site theme can create a different game site and an illusion of many choices for the players. Fair N' Square bingo is a spin off of Bingoworkz' online bingo games, and the target audience of the site are the group just mentioned - mature women.
The site uses photos of elderly people enjoying a good life and good time to create positive associations. To add some cuteness and humor to the site, some parodied old-chum cartoon characters are put in the site design. Photos of real winners of big jackpot prizes are also shown throughout. The result is a light-hearted professional and secure bingo game site, that never appears like it is a scam.
See Also: Fair N' Square Illustration, Fair N' Square Game Design
URL: www.fairnsquarebingo.com
Site Design: 2004 - Present
© 2004 Bingoworkz Network.
Tools Used: Adobe Illustrator, Photoshop, Macromedia Dreamweaver. |